I’m doing a bit of a RANT along with some educated observations on this solo episode of #GlambitionRadio, and the subject is the epidemic of *myopic* business owners. ‘Myopic’ basically means being nearsighted, lacking foresight, or lacking insight.
Especially within the current online madness, I still see too much ‘following the leader’ and not enough critical thinking. In many cases I’m seeing a lack of even ‘common sense’ thinking.
I see entrepreneurs who consider themselves ‘innovative’ locked into only improving the models that have worked in the past. They don’t even want to test new methods. And when problems arise, they simply work the model harder. It’s akin to digging a deeper and deeper hole they can’t emerge from.
(This is especially evident with those who have simply learned one model of selling something online – for example, the Facebook ads to a free call and then enrolling prospects into some type of service or program. On the show I discuss how yes, this formula works well for some, or for awhile, but there will be a day when something in the formula stops working. And what do they get stuck doing? Listen and learn.)
And here’s where we think and say we are ‘innovators’ but we are not. A recent blog post by Seth Godin got me thinking about this recently.
Unless you are continually trying things that are technically UNPROVEN, you are not innovating.
I’ll give some great examples of women business leaders I admire, including my friend Kara Goldin of Hint Water and shoe designer Tamara Mellon, who are doing business very differently than others in their industries.
And I also give several examples from three of my own 7+8-figure clients — Kelly Roach, Amanda Tress, and Michelle Bosch – these gals are smart because even when business is doing extremely well (all of them do multiple millions per year), they are CONTINUALLY looking ahead and testing new waters.
(Ladies: THIS is what separates the real BOSS leaders from the ‘girl bosses’.)
Head to Apple Podcasts and listen to this episode of Glambition Radio now (or download it for later). This is one you don’t want to miss!
>>> And, to help you break out of the pack… and THINK and DO differently, I created my private #ICONICwithAliBrown event, happening November 5+6 this fall in Phoenix.
We have only a handful of seats left, and I’m looking for a few more powerful women leaders to round out our already incredible group. (Current average revenues per attendee in the room are approximately $1.2M.)
Please note this is an advanced workshop for women entrepreneurs with minimum qualifications to attend. Have a look at IconicWithAliBrown.com, and if it’s not a good fit for you, please pass this on to a high performing female entrepreneur you know.
PS — I would love your review! If you enjoy what I share in this episode, please leave a review and comment on Apple Podcasts. 🙂 Select ‘Listen in Apple Podcasts’ then choose the ‘Ratings and Reviews’ tab to share what you think. I would really appreciate it.
PPS — AND we are on the tail end of our #GlambitionRadio journal giveaway – you still have a chance to get one mailed to you free! Details at www.alibrown.com/giveaway