For many working moms, the biggest challenge is achieving work/life balance. We feel pressure from unseen forces to be at the top of our field professionally and to make ourselves worthy of Mother of the Year. Why are we constantly chasing unrealistic expectations, both at home and at work?
Maybe it’s because so many movies and television shows portray women who have it all: the high-powered career, the spotless house, the successful husband, and two point five adorable, doting children. In reality, most women struggle to balance just a few of these things, all the while tripping over stray toys or dirty laundry. Here’s how to lose the guilt and cherish what you have. [Read more…]
It pays to play to your strengths. But how do you pinpoint the areas that will increase revenue and earn you more money? Simple: by following the Pareto Principle. Developed by Italian economist and sociologist Vilfredo Pareto, this short, simple rule states that 80% of our results come from 20% of our activity.
You may have heard that we wear 20% of our clothes 80% of the time, and the same 80/20 rule applies to business. For instance, 80% of your sales come from 20% of your customers. Conversely, 80% of your complaints come from 20% of your customers and 80% of the profits made in your industry come from 20% of the companies. The exact percentages may vary, perhaps 75% and 25% instead of 80% and 20%, but the concept remains the same. [Read more…]
Although the credit crunch is still weighing on millions of people, it doesn’t mean the end for every small or medium-sized business. In fact, this is a great time for savvy entrepreneurs to grow a business and prosper by thinking creatively and strategically. To make sure your business thrives during the downturn, you need to take a good hard look at your business.
Here’s how you can flourish during difficult times. It just takes a bit of creativity…
1. Trim the fat. Now’s the time to review your company finances in a calm and collected manner. Be sure to look at what is being paid on time. Then look for waste and how you [Read more…]
Despite our best intentions, time with family and friends often gets pre-empted by deadlines, meetings, business trips, and other obligations. But spending quality time with the people you care about not only nurtures those relationships, but it can also nurture your business because it relieves stress and reminds you of your priorities.
Quality time is all about focusing on the other person and listening attentively as you do an activity you both enjoy or just catch up on each other’s lives (that means no furtive glances at your BlackBerry or your watch as you mentally recap your to do list). Yes, it can be tough to carve out a few hours in an already packed schedule, but it’s well worth it and doesn’t have to be expensive.
Here are some suggestions for fun, low-cost activities with family members or friends: [Read more…]
Walt Disney trademarked the term in 1967 after he assembled a team of creative and technical wizards to turn his vision for a theme park into a real place. Disney’s employees are known as Imagineers, and their job is to envision the most amazing dreams possible and then find ways to execute them through science and technology.
However, anyone can use the Imagineering process and apply it to her own business goals. It’s a powerful yet practical way to dream up new ideas and carry them out.
Read on to discover how you can use Imagineering to bring your business dreams to life. You might be tempted to merge these steps into one, but in Imagineering, it’s important to take things one step at a time. Otherwise, you might shoot down your dream before you have the chance to make it happen. [Read more…]
Have you ever felt down after chatting with a friend or coworker? You may have felt fine before the conversation, but now, after hearing them complain about the weather, the economy, and a demanding neighbor or mother-in-law, you’re starting to feel kind of cranky yourself, as if their negativity were somehow contagious.
Actually, you can catch a negative (or positive) attitude from the people around you. According to the well-known psychiatrist and energy guru Dr. Judith Orloff, who wrote the bestseller Positive Energy, our bodies are made of flesh and blood, but they’re also composed of energy fields. Negative energy like fear, anger, and hopelessness drags us down and drain our energy, but positive energy, like compassion, courage, and forgiveness, improves our mood and our well-being. [Read more…]
Let’s face it: most of us are afraid of trying something new for fear of failing. We don’t want to look silly or incompetent in front of our colleagues, friends, spouses, or children, so we make excuses.
We say “I’m too busy for karaoke night. I can’t go out for sushi, because I don’t have a babysitter. I’m on a budget, so I’ll have to skip that hiking trip.”
But by making lame excuses, we’re depriving ourselves of a valuable opportunity to grow and learn. Trying something new can be the first step toward an enriching life experience. It can also help you gain confidence that will improve your professional and personal life, or it might help you acquire new skills and meet new people. [Read more…]
There’s something magical about Las Vegas – the sparkle, the sizzle, the colors! The dancing, the shopping, the cuisine, the outrageous possibilities… ideal for a girls’ night out, and that’s what this mix is about. (Also great to motivate you for a workout!) See you in Sin City…
Love and Success,
A Public Affair by Jessica Simpson [Read more…]
Recommendations by E-zine Publishers
Do you know anyone who publishes an e-zine for the same target market as yours? If you’re not direct competitors, ask her about cross-promoting each other. Example: My friend Lorrie Morgan-Ferrero, the “Red Hot Copywriter”, and I have regularly cross-promoted in our ezines, driving traffic to each other’s websites.
___ 9. Recommendations by Other Site Owners
Same idea as #8. Many sites offer a “recommended resources” page, so why not get listed on them? Find sites whose target market matches yours and ask if they’d recommend your site. You’ll get more yeses if you offer to list them on your site as well. (And especially if you also offer commissions on sales! See #10.) [Read more…]